How to Schedule Posts on Social Media with the Social Planner

What is the Social Planner?

The Social Planner is MamãoFy’s integrated tool for managing publications across multiple social networks in one centralized place.

It eliminates the need to switch between different apps and keeps your entire content calendar in one spot.

Professionals and teams gain time to focus on strategy instead of repetitive manual tasks.

Which platforms does the Social Planner support?

The Social Planner offers native support for Instagram, Facebook, LinkedIn, and YouTube.

On Instagram you can schedule photos and carousels. On Facebook, posts go directly to pages. On LinkedIn you can schedule articles and posts. On YouTube the focus is on video uploads.

A single piece of content can be distributed across multiple networks with platform-specific adjustments.

How do I connect my accounts in the Social Planner?

Go to the Sender menu, then Social, and finally Accounts.

In this section you authorize MamãoFy to publish on behalf of your pages and profiles securely.

The connection can be managed at any time and the accounts become available for selection when creating new posts.

How do I create and schedule a post?

Create the post by adding text, image, or video directly in MamãoFy.

Select the desired platforms and set the exact date and time of publication.

The Social Planner publishes automatically at the scheduled time after content review.

How does the visual calendar work?

The monthly calendar clearly and neatly displays all scheduled posts.

You can drag a post to another date or time to reschedule quickly.

Platform filters help you view only what matters at any moment and avoid publishing conflicts.

Why use the Social Planner in your daily routine?

Centralizing scheduling reduces the time spent switching between social networks.

You maintain consistency in posting frequency without having to manually remember each post.

Professionals can plan weeks or months of content in advance, improving overall strategy.

Studies show that 91% of professionals who adopt scheduling tools report a significant improvement in posting consistency.

What are the best practices when scheduling posts?

Prepare text and media in advance to avoid last-minute errors.

Choose times when your audience is most active on each platform, such as Tuesdays through Thursdays between 10 a.m. and 1 p.m. on Instagram.

Review the content on all selected networks before confirming the schedule.

Use the calendar to identify periods of higher or lower activity and adjust your strategy.

Keep connected accounts updated to ensure uninterrupted publishing.

Accounts that post consistently achieve up to 34% more reach than sporadic posters, according to algorithm analyses.

What real benefits does scheduling bring to teams?

Teams that use scheduling tools save an average of 6.3 hours per week compared to manual posting.

That equals approximately 328 hours per year that can be dedicated to content creation and results analysis.

84% of professionals who adopt these tools say they would not go back to manual posting.

The review and approval process becomes simpler when everything is in the same environment.

Frequently asked questions